Mark’s topic at the 2027 Global Business Camp:
The Five Elements of Value: Holistic value and enhancing human capability in the digital age

Based in Melbourne, delivering internationally, Mark Carter brings almost 30 years of lived experience in learning, leadership and behaviour.

As an author and master storyteller he fuses cinematic keynote delivery with strategic insight. His book, ‘Add Value’, published globally by Wiley, was the deep dive for the model shared as an inspiring TEDx speaker.

Mark is a frequent media contributor and founder of a learning management system for small and medium sized enterprises. Mark collaborates with organisations on critical business pillars including: people, culture, leadership, value, sales, onboarding, strategy and performance.

Mark Carter doesn’t just deliver keynotes or facilitate workshops, he creates cinematic, rich learning experiences that spark insight, shift behaviour and leave a lasting impact. With 28 years’ international experience, Mark has helped global brands, blue chip companies and SME’s elevate leadership, culture, sales and adaptability through transformative learning and development.

Specialising in People & Behaviour

Mark’s TEDx talk served as the movie trailer for his globally published book, ‘Add Value’ (Wiley), and he is the founder of a learning academy enabling organisations to translate strategy into behaviour and performance.

His journey began leading teams across Europe for Contiki Holidays, where a tour bus became a real world laboratory for human behaviour, decision making and leadership under pressure. This shaped his philosophy that human connection drives performance, a principle he has carried into nearly three decades of corporate work as a respected global learning & development professional.

Whether it’s an arena of thousands or intimate workshops, Mark fuses cinematic, masterful storytelling, behavioural science and actionable frameworks into experiences that are as memorable as they are practical. His work consistently bridges the gap between inspiration and execution, helping organisations future proof their leaders and cultures.

His work is regularly featured across TV, radio, print and industry media, with clients praising his energy, authenticity, bespoke approach and tangible results. As one delegate put it: ‘MC should be bottled and drunk daily!’

Born in England, raised in Scotland and seasoned through world travel, Mark is now based in Australia, blending a global perspective with local insight. An accredited behavioural analyst, his philosophy is anchored in three core principles: Add Value, Be Your Word and Provide Selfless, Creative Service: the foundation of every keynote, workshop and hosting engagement.

You can learn more about Mark at www.markcarter.com.au

Click the link below to Register for our 3-day Camp from 1–3 March, 2027 to learn strategies to finally get your business under control.

https://globalbusinesscamps.com.au/camps-events/register-for-the-2027-camp/

Or if you are unsure, book a discovery call with John Tsoulos on (08) 8423 6177 to learn how this fantastic event could be just what you have been looking for.